One of the sports logo websites I frequent runs annual contests for Best New Logos. If I remember correctly, any team from any level can be voted upon after they've been located and nominated by the purveyors of the site.
One winner was the Milwaukee Admirals, whose redesign knocked it out of the park:
The blues are pleasing, the skull is symmetric and stylized without being too much, and the peacoat detailing rounding out the dynamism in the rhomboid shape fits the theme.
So, it makes sense, that the team that brought this gem, when mixed with the sensibilities of a minor league team in any sport, decided to go all out and make a Dia de los Muertos-inspired jersey, that it, too, would kick ass:
Rock on, Milwaukee Admirals!
Flags and Logos...the Blog!
A Discussion of Symbolism
Thursday, November 21, 2019
Saturday, June 17, 2017
New LA Soccer Team Crushes Logo Game
I'm not from the Los Angeles area originally, so I don't hold specific LA logos as sacrosanct. My mother loves the Dodgers more than most people love baseball, and I grew up with them as my favorite NL team, but their interlocking "LA" logo, taken from an earlier version of the PCL Angels franchise, resembles the typewriter font on any word processor. It's currently so beloved around here and in most baseball circles as to be essentially untouchable.
Enter to this crowded sports landscape a new soccer team, LAFC, headed by such LA luminaries like Magic Johnson, Will Ferrell, and Mia Hamm, and we may have the best LA logo of them all:
It's part art-deco, part homage to the OG LA soccer team Aztecs, partly based on the LA city seal, and incorporates elements of flight and power and speed, and we may have a winner.
Here's the graphic designer Matthew Wolff's explanation graphic:
When compared with the other LA logos, from Wolff's own site and we get to compare and contrast:
Without the emotional connections to the Dodgers and Lakers, which logo is even close? The Ducks footprint is pretty cool, and the Clippers is high art for comedy's sake, but really, it's not that close.
Enter to this crowded sports landscape a new soccer team, LAFC, headed by such LA luminaries like Magic Johnson, Will Ferrell, and Mia Hamm, and we may have the best LA logo of them all:
It's part art-deco, part homage to the OG LA soccer team Aztecs, partly based on the LA city seal, and incorporates elements of flight and power and speed, and we may have a winner.
Here's the graphic designer Matthew Wolff's explanation graphic:
When compared with the other LA logos, from Wolff's own site and we get to compare and contrast:
Without the emotional connections to the Dodgers and Lakers, which logo is even close? The Ducks footprint is pretty cool, and the Clippers is high art for comedy's sake, but really, it's not that close.
Tuesday, June 6, 2017
More Than An Inspiration
I do enjoy a good minor league logo, and sometimes I even enjoy a good minor league logo that's "inspired" by the parent affiliate.
Two of the most iconic NBA teams, one each in the largest metropolitan areas in the country, have affiliated D-League (soon to be Gatorade League (G-League)) teams, and the "inspiration" on their logos from the parent is strong.
On the east coast:
The Knicks have been a model of futility for over a decade now, with a single playoff appearance over that span. Maybe. Pretty sure, right? One year that was 50+ wins for Melo and JR Smith...
Their D-League team, the Westchester Knicks, changed their original logo to this much more direct copy of the parent. Here's the original Westchester Knicks look, as inspired-but-not-copied:
And on the west coast:
Having been futile for less time than the Knicks, the Lakers still haven't been the model franchise the NBA needs for a few years now, ever since the Dwight Howard/Steve Nash debacle.
Anyway, I do like the South Bay Lakers look and alternate logo better than their D-Fenders identity. Maybe because I live in the south bay. Here's that alternate:
And here's the far-less inspiring D-Fenders logo:
Two of the most iconic NBA teams, one each in the largest metropolitan areas in the country, have affiliated D-League (soon to be Gatorade League (G-League)) teams, and the "inspiration" on their logos from the parent is strong.
On the east coast:
The Knicks have been a model of futility for over a decade now, with a single playoff appearance over that span. Maybe. Pretty sure, right? One year that was 50+ wins for Melo and JR Smith...
Their D-League team, the Westchester Knicks, changed their original logo to this much more direct copy of the parent. Here's the original Westchester Knicks look, as inspired-but-not-copied:
And on the west coast:
Having been futile for less time than the Knicks, the Lakers still haven't been the model franchise the NBA needs for a few years now, ever since the Dwight Howard/Steve Nash debacle.
Anyway, I do like the South Bay Lakers look and alternate logo better than their D-Fenders identity. Maybe because I live in the south bay. Here's that alternate:
And here's the far-less inspiring D-Fenders logo:
India and Miami, Strangely Enough
I have written before about the similarities between India and Niger's flags, but when I saw the flag for the city of Miami in south Florida, I was struck by its similarity to the other two:
It's interesting that nobody knows why this design was chosen for the flag of Miami, and there is talk of updating it as well. Here's the leading proponent for replacement:
I like it, but I don't (and wouldn't) live in Miami. Read about it here.
India |
Miami, FL |
I like it, but I don't (and wouldn't) live in Miami. Read about it here.
Monday, May 29, 2017
Again, In With the Old, Calling it New
The old is back again, only italicized and shinier.
The Hawks updated their "Pac-Man" logo from the era of 'NIQUE!
1972-1993 |
2015-Present |
And the Pistons change the font and expect us to not notice it's exactly the same:
1979-1996 |
(Leaked) 2017--- |
The nostalgia thread in sports is strong, especially as people my age start to have kids and buy them gear, these updated logos are going to keep returning.
Monday, April 17, 2017
California Flag Variations
A sequential art story about California's secession, "CalExit," due out next month, used a striking visual as part of the marketing campaign:
I thought it looked pretty cool, and got online to find other alterations of the California flag. This got me inspired to return to the Flags part of the title of this forum.
There is an alternate history website that looks like it takes itself very seriously. Maybe not...but I lost the link (and refused to go look for it---my bad) and can't remember really what was going on. They did have two pretty sweet alterations: one that plays on the socialist/commie idea of our "Left Coast"; and a second that mixes the Azatlan aspect of California (North Mexico) with the Bear&Star of today:
The next few I found were color scheme alterations, the first two go with the blue and gold associated with the University of California system of institutions, and then an even more communist version similar to the one above:
There were also a few whacky ideas, like the Sasquatch from that footage and the area being limited to "Northern California":
And the goofy panda for the San Diego Republic:
I've been to San Diego, and while I never saw this down there, I got the feeling that if they liked it, it would quickly spread like wildfire and be everywhere...so, give it some time and see?
I thought it looked pretty cool, and got online to find other alterations of the California flag. This got me inspired to return to the Flags part of the title of this forum.
There is an alternate history website that looks like it takes itself very seriously. Maybe not...but I lost the link (and refused to go look for it---my bad) and can't remember really what was going on. They did have two pretty sweet alterations: one that plays on the socialist/commie idea of our "Left Coast"; and a second that mixes the Azatlan aspect of California (North Mexico) with the Bear&Star of today:
The next few I found were color scheme alterations, the first two go with the blue and gold associated with the University of California system of institutions, and then an even more communist version similar to the one above:
There were also a few whacky ideas, like the Sasquatch from that footage and the area being limited to "Northern California":
And the goofy panda for the San Diego Republic:
I've been to San Diego, and while I never saw this down there, I got the feeling that if they liked it, it would quickly spread like wildfire and be everywhere...so, give it some time and see?
Tuesday, January 17, 2017
Just Kidding! Chargers Yank Both Logos
The Chargers have spurned San Diego's stadium offer because it wasn't, eh, it wasn't...going to make enough money for Dean Spanos? Maybe cost too much of his own money?
Anyway they dropped their first attempt at a logo on their first day in town like a dad out with a 20 year old yoga instructor the first night after signing the divorce papers:
It was roundly panned by fans and was even the target of derision by both professional and college teams.
The reaction was such that both the Chargers and the NFL said that it most certainly wasn't the real logo, and voila! here is the real logo:
They traded the Dodgers colors for the UCLA Bruins. In their defense, this matches the real Chargers actual colors.
It sounds like they scrapped the entire thing and are starting over.
Also, in the five years of living in LA county, I have an unscientific list of the area's favorite football teams: (Keep an eye on the Chargers)
Anyway they dropped their first attempt at a logo on their first day in town like a dad out with a 20 year old yoga instructor the first night after signing the divorce papers:
It was roundly panned by fans and was even the target of derision by both professional and college teams.
The reaction was such that both the Chargers and the NFL said that it most certainly wasn't the real logo, and voila! here is the real logo:
They traded the Dodgers colors for the UCLA Bruins. In their defense, this matches the real Chargers actual colors.
It sounds like they scrapped the entire thing and are starting over.
Also, in the five years of living in LA county, I have an unscientific list of the area's favorite football teams: (Keep an eye on the Chargers)
- USC Trojans
- Raiders
- 49ers
- Steelers
- UCLA Bruins
- Cowboys
- Patriots
- Rams
- Seahawks
- Chargers, maybe?
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